Engineering notes, creator economics, and product announcements from the team building ToRun.
Every AI platform has a billing model. Most keep it vague enough that you only discover its edges when something goes wrong — an unexpected charge, a feature that silently degrades, an invoice you cannot reconcile. ToRun…
Most AI platforms bolt media generation on as an afterthought. A separate tab, a different API key, a billing system that has nothing to do with your chat credits. ToRun takes a different position: image, video, and musi…
Building an AI persona on ToRun is not a prompt engineering exercise. It is a creator workflow: you define a voice and style, configure which models power different content modes, set up monetization, and attach a disclo…
What a workflow actually is here Most "workflow" tools in the AI space are prompt chains with a thin wrapper. ToRun's builder is a directed acyclic graph DAG of typed steps: you connect model invocations, tool calls, con…
Most AI products claim to "remember you." What they usually mean is that the current conversation window has not scrolled out of range yet. Once you close the tab, the model has no idea who you are. You re-explain your s…
Most AI tools have a core tension they never acknowledge: the best model for your task today may not be the same model tomorrow, yet you are expected to commit to one provider's subscription and work around its blind spo…