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Engineering notes, creator economics, and product announcements from the team building ToRun.

Engineering 7 Sep 2026 · 3 min read When a Picture Has Words In It Someone attached a picture — a card with Russian text on it — and asked, in Russian, for the same card in Turkish. What came back was two images, both billed, on a different background, with lettering that was not words… Product 6 Sep 2026 · 4 min read The Workshop Filled Up The Workshop is the part of ToRun you open when you know what you want and would rather not describe it from scratch. On Sunday it grew by sixty-six templates, from 272 to 338, in five waves across one day. Every one of… Product 6 Sep 2026 · 2 min read A Run You Can Read at a Glance Two screenshots from a phone, and the same complaint in both: looking at this tells me nothing. The first was the history. Every row read "Ad-hoc run" — the same three words for a serenade, a research brief and a birthda… Engineering 5 Sep 2026 · 3 min read Links That Show What They Are Paste a ToRun link into a group chat and, until this week, you got the platform's default card: same title, same image, whether the link was a poem, a spreadsheet or a video of your dog. The cause is mundane. The app is… Product 5 Sep 2026 · 3 min read A Video for Someone You Love, in a Minute Most of what an AI product makes is for the person typing. A summary for you, a draft for you, an image for your slide. Moments starts from the other end: a person you want to reach, an occasion, and a phone full of phot… Product 4 Sep 2026 · 3 min read The Place Card Grows Up "Find me a café that is open now" is a sentence people say to phones, and the answer they expect is not a paragraph. It is a short list, nearest first, with enough on each row to choose without leaving the conversation.… Perspective 4 Sep 2026 · 3 min read Saying No in Your Own Language Someone asked how and when to take a common antidepressant, whether before or after food, and what is in it. They asked in Russian. The interface was in Turkish. The engine on Auto replied with a canned refusal — in Engl… Product 23 Aug 2026 · 2 min read A Call That Survives the Elevator A Wi-Fi handover, a tunnel, a lift. The connection dies mid-sentence and you are dropped onto an error screen, having lost the conversation with it. Every other kind of call rides that out. Now ours does too. The trick i… Product 22 Aug 2026 · 2 min read The Sign-Up Form That Would Not Say What It Wanted Over fourteen days, mobile registration succeeded 21 times and failed 72. Grouping the failures: 53 were the password policy, and eight more were people hitting an anti-abuse limit after retrying so often. The rule is ei…